Wat would be the best event of a lifetime to make millions of people happier ?
BACK TO THE START
Back To the Start depicts the life of a farmer as he slowly turns his family farm into an industrial farm before opting for a more sustainable future, and deciding that there was a better way for him and his animals. Both the film, by film-maker Johnny Kelly, and the soundtrack (Coldplay’s haunting classic ‘The Scientist’ is performed by country music legend Willie Nelson) were commissioned by Chipotle to emphasize the importance of developing a sustainable food system.
Watch this cute farmer and his wife raise animals the proper way.